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Marketing Toolbox

ARGO's Marketing Toolbox

Here you will find Argo's current logos, colors and style guide. 
 
Using the Argo logo(s) and colors in a consistent and uniformed manner is important to communication of the Argo identity.
 

Argo Color Palette 

Argo Maroon

PANTONE: 498 C

CMYK: 41, 75, 62, 35

RGB: 116, 64, 66

WEB: #744042

Argo Dark Maroon

PANTONE: 2449 C

CMYK: 41, 75, 62, 65

RGB: 75, 37, 38

WEB: #4B2526

Argo White

PANTONE: Pantone White

CMYK: 0, 0, 0, 0

RGB: 255, 255, 255

WEB: #FFFFFF

Argo Light Gray

PANTONE: Cool Gray 4 C

CMYK: 0, 0, 0, 30

RGB: 188, 188, 188

WEB: #bcbcbc

Argo Dark Gray

PANTONE: 4194 C

CMYK: 0, 0, 0, 75

RGB: 99, 99, 99

WEB: #636363

Argo Black

PANTONE: Black C

CMYK: 100, 100, 100, 100

RGB: 0, 0, 0

WEB: #000000

Argo Typefaces

The following typefaces are approved fonts for all Argo publications and documents
 
  • Adobe Garamond Pro
  • Gotham
  • Bebas Regular
  • Playball
  • Other fonts may be used within documents but never to be applied or alter any of the Argo Logos.
 

Argo Logos

Please comply to the following:
 
  • Use each logo in its original form from the digital file provided (.ai, .eps, .jpg, .png)
  • Do not alter or recreate the logos in any way

Argo SHIP

Click below each logo to download the file
 

Argo Medallion

Click below each logo to download the file
 

Argo Classic

Click below each logo to download the file
 

Argo Horizontal

Click below each logo to download the file
 

Argo Vertical

Click below each logo to download the file
 
 

Argonauts

Click below each logo to download the file
 

Argo "A"

Click below each logo to download the file